by Cian McLoughlin | Oct 28, 2015 | Win Loss Insights
In my day-to-day activities, I spend an inordinate amount of time talking to customers and C-suite decision makers on behalf of technology vendors. I’m usually there after the dust has settled on the deal and the scars have begun to heal. My role as an...
by Cian McLoughlin | Mar 25, 2015 | Sales Tips and Tricks
No one’s quite certain of the origins of cold-calling, although the story goes that when Alexander Graham Bell first invented the telephone, he already had two voicemail’s from a telesales person. Earlier this week an old sales colleague and friend of mine...
by Cian McLoughlin | Mar 18, 2015 | Win Loss Insights
Losing is only temporary and not all encompassing. You must simply study it, learn from it, and try hard not to lose the same way again. Then you must have the self-control to forget about it. – John Wooden – Basketball coach and player Many of the best...
by Cian McLoughlin | Feb 16, 2015 | Win Loss Insights
It was 1am in the Miami Hilton and something snapped inside Jerry Maguire. He sat down to write a Mission Statement, outlining his vision for the future of the sports management business. Jerry’s mission was to change the face of his industry. He knew that something...
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